M&A Digital Assist of Protektiv (NO)

Protektiv AS is a aquired by Ahlsell. The company, based in Skien was founded in 1992.
The turnover is about 100 million NOK.
Protektiv is a full-service provider of workwear, protective equipment, and related services.

Protektiv offers:

• Workwear / Yrkesklær, clothing for professional work environments.

• Protective equipment / Verneutstyr (PPE), safety gear / personal protective equipment for work.

• Casual / leisure-wear / Fritidstøy, besides workwear, also supply leisure clothing.

• Custom printing & embroidery services, provide printing on textiles, bottles, mugs, signs, etc. Also have an embroidery department.

• Copy service / Print service (Kopiservice), offer print-outs / copying / printing services (for signs, documents, etc.)

Summarized, combined workwear & PPE supplier + custom printing/embroidery & signage/print-service provider.

Customers
With supply of workwear and personal protective equipment, customers lare industrial, construction, trade, and other workplaces that need safety clothing and gear.
With offerings to “industry, construction, HVAC, health” sectors.

• Serve customers who need customised printed/embroidered clothing or products, or custom signage/print e.g. companies needing branded uniforms, mugs, bottles, or printed materials.

• Protektiv don’t just sell ready-made clothing and PPE, add value through custom printing and embroidery, which allows for branded clothing, uniforms, or promotional items.